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Guides

Step-by-step playbooks for launching and improving a small business website, from migrations to content systems and publishing workflows.

53 articles

guides

Website Migration Redirect Checklist

Use this website migration redirect checklist to find broken redirects, fix indexing problems, and recover organic traffic after a site move.

Pooria ArabJul 4, 20269 min read
guides

Website Builder Migration SEO Checklist

Protect your rankings during a website builder migration by following a step-by-step SEO checklist for redirects, canonicals, internal links, sitemaps, and content preservation.

Pooria ArabJun 26, 20269 min read
guides

WordPress to Solo Migration Checklist

Use this checklist to move from WordPress to a new site without losing search visibility: map every important URL, set up redirects, preserve metadata and internal links, and verify sitemaps, canonicals, and analytics after launch.

Pooria ArabJun 26, 202610 min read
guides

How to Move From Squarespace to Solo Without Losing Rankings

Move your site from Squarespace to Solo without losing search visibility by preserving URLs where possible, mapping redirects carefully, updating canonicals and internal links, and submitting a clean sitemap after launch.

Pooria ArabJun 25, 202611 min read
guides

How to Switch From Wix to Solo Without Losing SEO

Switching from Wix to Solo can preserve your rankings if you map every important URL, set 301 redirects before launch, keep page copy and internal links consistent, and submit your new sitemap quickly. The safest move is to treat the switch

Pooria ArabJun 25, 202612 min read
Turn Your Facebook Business Page Into a Real Website — iPhone X beside MacBook
guides

Turn Your Facebook Business Page Into a Real Website

A Facebook Business Page can help people find you, but it should not be the only place your business lives online. Here’s how to turn that page into a real website that you own, show up in search, and convert more visitors.

SoloJun 12, 20268 min read
How to Create a Website From a Thumbtack Profile — office
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How to Create a Website From a Thumbtack Profile

A Thumbtack profile can bring in leads, but it is not a full marketing home base. Here’s how to turn that profile into a real website that ranks, builds trust, and converts more visitors.

SoloJun 11, 20268 min read
How to Create a Website From a Yelp Listing — A cell phone sitting on top of a wooden table
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How to Create a Website From a Yelp Listing

If your business already has a Yelp listing, you have a starting point—not a full online presence. Learn how to turn that listing into a real website that you control, can rank in search, and can use to convert visitors into customers.

SoloJun 10, 20269 min read
How to Create a Website From a Facebook Page — iPhone X beside MacBook
guides

How to Create a Website From a Facebook Page

If your business already has a Facebook Page, you can use it as the starting point for a real website—but you should not stop at Facebook. Learn how to turn your existing content, photos, and customer info into a website that you own, rank,

SoloJun 10, 20268 min read
Featured image for: Domain and Hosting Troubleshooting
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Domain and Hosting Troubleshooting

Troubleshoot domains, DNS, hosting, redirects, SSL/TLS, and custom email with practical checks and caveats before changing records.

SoloApr 21, 20261 min read
Featured image for: Industry Website Playbooks
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Industry Website Playbooks

Niche-by-niche playbooks showing what a high-converting website looks like for plumbers, therapists, consultants, creators, and more.

SoloApr 21, 20261 min read
Featured image for: SEO for Service Businesses
guides

SEO for Service Businesses

Rank locally, capture buyers searching for the work you do, and turn SEO into a repeatable growth channel -- no agency required.

SoloApr 21, 20261 min read